Instructional Design & Customer Education
Building and growing customer education programs.
I’m Frank Jolly, an experienced instructional designer specializing in customer education and technical training for enterprise SaaS platforms.
I build learning programs that help customers understand complex software and put it to use. My work covers the full process, from learning strategy and course design to eLearning, video, hands-on practice, certification, and live training. I work closely with subject matter experts, stay hands-on with the product, and continue improving the learning experience as the product and customer needs evolve.
Work Samples
I combine different learning formats within each lesson to build understanding step by step. Storytelling introduces the problem, interactive content builds key concepts and terminology, software demonstrations show how it works, and hands-on practice gives learners a chance to apply what they’ve learned. Certification assessments reinforce and validate that learning while giving participants an achievement they can share.
Design approach
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Process
My approach is grounded in ADDIE and adapted for technical training. From understanding the product and audience to measuring results, each step informs what comes next.
Select a step to explore my process
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Résumé
Take a closer look at my experience building learning programs, developing technical training, and supporting learners across the customer journey.
Contact
Whether you're hiring, scoping a project, or trying to work out what your customers actually need to learn, send a note and I'll get back to you.